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Netflix Caters To India With New Series On The Underworld Of Mumbai

Anokhi DIY Anokhi Today Breaking News & Sports World Jun 07, 2016


Netflix is embarking on a venture to boost subscribers in India with a new original series.


The company's first original series of out India will be an adaptation of bestselling Indian author Vikram Chandra’s novel Sacred Games.

“Over the last few years, I’ve watched with great excitement and pleasure as Netflix has transformed narrative television with its ground-breaking, genre-bending shows,” said Chandra. “I’m confident that all the colour and vitality and music of the fictional world I’ve lived with for so long will come fully alive on the large-scale canvas provided by Netflix."

Viewers will be taken deep into the streets of Mumbai. According to a statement from the company, the show "will delve into the financial capital’s intricate web of organized crime, corruption, politics and espionage that lie beneath India’s economic renaissance.”



National Bestseller Sacred Games by Vikram Chandra
Photo Credit: www.sacredgames.net

One of India's leading production houses, Phantom Films, will be joining forces with Netflix to produce the show. Co-founder Madhu Mantena said, “We are extremely confident that together, we will create some exciting and groundbreaking television content.”

With this series, producers hope to increase local subscribers. What better way to do that than a Mumbai-based production that will be available in Hindi and English?

Release dates and schedules have yet to be announced, but the series could prove to be just what Netflix needs to secure its foothold in India. The streaming-video service launched earlier this year in India but hasn't fared as well as hoped. The service is considered a "premium product." 

The show could be a game-changer for Indian content, but some people who have suggestions and concerns.

A commentator on Twitter wants to see production pick up some local talent: “Assuming the cast is subcontinental, it is interesting that Netflix might help erode Hollywood’s whitewashing."

Besides buffering issues and slow connections, Netflix subscriber Ishani Shukla touches on a challenge streaming platforms and production houses face when it comes to original content—piracy. Shukla explains, “The problem in India is that as soon as a new movie or TV show comes out, you can get a pirated version immediately online,” said Shukla. “It’s easy to stream or download movies online, and there’s not much regulation to stop people making copies of it. Even on the roadsides, they sell knock-off DVDs of new films. That will be a bigger problem for Netflix than any competing companies or lousy internet connections.”


Main Image Photo Credit: www.bidnessetc.com

Nomaan Khan

Nomaan Khan

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    After spending some time in a completely different field, Nomaan decided to drop it all and switch to Mohawk College to pursue his longtime interest in the world of Journalism. His experience working in multimedia platforms has helped him develop exceptional skills in thinking on his ...

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